'We are targeting mainly women living in metro cities. Therefore, our products will be available in major Indian cities and towns,' he added.

According to a survey, the skin care market in India is around $67 billion. This is because of the fact that women have become beauty conscious over the years.

'People want to look good and are concerned about fairness, aging, blemishes - in short they want to look beautiful. We have products that not only give complete solutions but also complete satisfaction as well,' explained Tina Mistry, vice president of J&J.

'The Indian skin care market is still in a nascent stage because there was a time when women were very indifferent about the way they looked. Things have changed today and young women want products that give them results,' she added.

The product range starts at Rs.85 and goes up to Rs. 500.