Kolkata, Aug 31 - Biscuit major Britannia Industries Ltd has settled legal issues with Kraft Inc, US, over using the 'Tiger' brand, a top company official said here Monday.
'We have successfully settled all those issues. Britannia will have the right to use 'Tiger' brand in India, Britannia will also have the right to use 'Tiger' brand anywhere in the world,' company chairman Nusli N. Wadia said in his address to the shareholders at the annual general meeting.
'Kraft will use another 'Tiger', not the one we are using in the country, where it is operating and where it wishes to operate. That completes the settlement. Ultimately, 'Tiger' is a generic term. Kraft is free to develop its own 'Tiger' brand,' Wadia said.
The Nusli Wadia-led Britannia was embroiled in a bitter intellectual property right (IPR) violation litigation with its partner Groupe Danone after the Indian company charged the French dairy major with using its Tiger trademark - a key intellectual property - in the overseas market without prior consent.
The two companies moved court for arbitration in 2007 in Singapore and Malaysia.
Groupe Danone sold its biscuit business to Kraft Inc in December 2007.
Talking about its bread arm Daily Bread Gourmet Foods (India) Pvt Ltd, he said the wing has not performed as per the company's expectations.
'We are now reinventing the company. We will be looking at city-wise bread business,' he said.