New Delhi, Aug 31 - Bollywood might be rejoicing with four back-to-back hits in 'New York', 'Kambakkht Ishq', 'Love Aaj Kal' and 'Kaminey', but the film industry usually witnesses a dip in business during Ramadan. Filmmakers and distributors are hoping 'Dil Bole Hadippa' and 'Wanted' will break the jinx this year.

Both Yash Raj Films' 'Dil Bole Hadippa', which stars Rani Mukerji and Shahid Kapoor, and Salman Khan-starrer 'Wanted' are releasing Sep 18. Trade pundits say the two films might repeat the success story of last year's musical hit 'Rock On!' that released during the same period.

'Ramadan has always been a month of gap-fillers and average movies and is not really a good period for business. Filmmakers don't really take risks during the month... so we don't have any powerful movies releasing during this time which eventually leads to low business. Moreover, the 'shradhs' (considered an inauspicious period by Hindus) are also falling with Ramadan this time and it's not considered a good time in the industry,' Delhi-based distributor Joginder Mahajan told IANS.

Amit Awasthi, manager (programming and operations) of Spice Cinemas, Noida, agrees with Mahajan.

'Business is definitely going to plummet a bit during this month, as there are no big releases till Sep 18, and mediocre movies don't bring in footfalls. We are hoping post-mid-September will bring in potential business because of the big-budget line-up,' said Awasthi.

Added a source from PVR cinemas: 'This month will be lean courtesy Ramadan.