The opposition has also been blaming the government for splurging the exchequer's money with the Election Commission yet to enforce the model code of conduct.

Moreover, the audience is not finding the ads appealing at all.

'The No.1 Haryana ads are in your face and very long. And the frequency with which they are repeated is blatant,' said Sushila Sharma, an executive in Delhi.

'Being in local language, the ads have little relevance for me and at times it gets annoying that which ever channel you switch on the same ads are there,' said Manav Mishra, a student here.

In the 2005 assembly elections, Congress won 67 of the 90 seats. The Congress is hoping to repeat its Lok Sabha performance where it won nine out of 10 seats.