29-11-25
மயிரிழையில் தப்பினோம்காங்கிரஸ் முடிவு - தி.மு.க. நிம்மதி !கமல்ஹாசனின் கருத்துமழை !"இந்திய கலாச்சாரம் தான் இங்குள்ள இஸ்லாமியர்களின் கலாச்சாரமாக இருக்க முடியும்!" - பா.ஜ.க. சிறுபான்மை பிரிவு தேசியச் செயலாளர் வேலூர் இப்ராஹிம்ஏழையின் குழந்தையை I.A.S.ன் குழந்தையுடன் ஒப்பிடுவதா?தி.மு.க. - 75, இன்னொரு கிழக்கிந்தியக் கம்பெனி - 2"கூட்டணியில் எந்தக் குழப்பமும் கிடையாது" - மாணிக்கம் தாகூர் எம்.பி.சிராக் பாஸ்வான் ஆவாரா, திருமாவளவன் ...அ.தி.மு.க.வுடன் கூட்டணியா? மறுக்கும் த.வெ.க. ....!கோவை வேளாண்மை மாநாட்டில் பிரதமர்தி.மு.க. அரசின் நான்காண்டு சாதனை - ஒரு பார்வை - 25துரைமுருகனின் புத்திரபாசம்டெல்லி டைரிமஹாபாரதம் பேசுகிறது - சோடியர் மிஸ்டர் துக்ளக்கார்டூன் சத்யாகார்டூன் ராஜுகார்டூன் அட்டை
Email to editor
Email to Support
Thuglak Online Store
Cho's Collections


Kathadi Ramamurthi's


Tamil Telefilms
6 VCD/DVD Collections


Bharatanatyam
5 - VCD/DVD Collections


Yoga
8 - VCD/DVD Collections


Carnatic Music - Vocal
25 - VCD/DVD Collections


Devotional
21 - VCD/DVD Collections


Carnatic Music - Instrument
10 - VCD/DVD Collections


Mouli's
6 - VCD/DVD Collections


Crazy's
22 - VCD/DVD Collections


S.Ve.Shekher's
15 - VCD/DVD Collections


Kuchupudi
6 VCD/DVD Collections


Y.Gee.Mahendra's
8 - VCD/DVD Collections


Dummies Drama's
6 - VCD/DVD Collections

Sad for Yahoo, gain for Microsoft (Comment)

Category :India Sub Category :National
2009-08-02 00:00:00
   Views : 327

These new broadband users will not be tied to Google and could be swung by innovative bundles and deals that Yahoo could, in theory, push aggressively. In practice, it has not done any such thing.

At even 50 million, the likely mobile-Internet users, who aren't tied to a Google legacy on the phone, could have been virgin territory for Yahoo to tackle. It did not. It did go for some early tie-ups for mobile search but again has been overtaken by Google on a host of mobile applications such as mail, maps and location-based social networking.

Yahoo also has some 500 research and development (R&D) engineers in India, and they are unlikely to be affected, except that they won't be doing any search-related R&D. Yahoo has taken the tactical, but strategically flawed, route all through: Outsource core search tech, invest instead in marketing.

It outsourced search to AltaVista, then turned to Inktomi, and then finally, to a start-up called Google, even promoting the latter's brand on its search page. That's where the world learnt of Google. And it's all back full circle. While worrying about what price to sell to Microsoft at, Yahoo appears to have slowed down on innovation and R&D even further. It is back to outsourcing its search. This time, Microsoft Bing will power Yahoo Search.

The charitable view, however, is that search was a lost case for Yahoo anyway. And that this deal will let them stop worrying about the lost case and focus on what they could still recover -- communities, social networking, all the things they they were strong in. Yahoo was once the place to hang out. Today, that's Facebook, MySpace, Twitter.

Supporters and some analysts say that Yahoo can now put all its attention on recovering lost ground in communities and social networking.

I'm not so sure. With neither business savvy nor great tech backing it, Yahoo lost its way. The first mover got left far behind. This will not be an easy catch-up game for Yahoo.

(02-08-2009-Prasanto K. Roy is chief editor at CyberMedia Publications. He can be reached at pkr@cybermedia.co.in and twitter.com/prasanto)




Author :Prasanto K. Roy



Bookmark and Share

Related News

  • First Test: India 105/4 against Sri Lanka at lunch
  • First Test: India 105/4 against Sri Lanka at lunch
  • US, France, Britain warn sanctions against Iran (Third Lead)
  • Case against Sukhram referred to larger high court bench
  • Fiza to move court against Chander Mohan
  • CPI demands central probe against V.K. Sibal
  • Fight against Maoists long drawn, no army involvement: Chidambaram (Roundup)
  • NGO complains against reality show 'Pati Patni Aur Woh'