The petitioners had approached the court seeking a stay on the show being telecast on Star Plus channel, alleging that it was against the values of Indian society.
But the court said: 'Our culture is not so fragile that it would be affected by one TV programme. Those who don't want to see it can switch off their TV sets or can watch any other channel.'
The show had last week created an uproar in parliament, following which the information and broadcasting ministry had issued a show-cause notice to the channel.
The petitioners alleged that the programme posed 'obscene' questions to the contestants and cited the example when a woman was asked in her husband's presence if she had a physical relationship with another person. When she said no, the polygraph test said the answer was wrong.
'sach ka Saamna', based on the popular American TV show 'Moment of Truth', started this month and has climbed popularity charts.